PriWatt Film for the first US-based NHK World Japan-News Studio

New York City · PriWatt PDLC switchable film

A newsroom that is a backdrop when the camera is on

NHK World-Japan built its first US on-air studio and newsroom in New York, with Provost Studio on the design. A broadcast space has two jobs at once: it has to look right behind a presenter, and it has to let the people in it work when the light is off them.

Glass that changes with the segment

PriWatt switchable film was integrated into the studio glazing. Powered, the film is clear and the newsroom behind it becomes the shot: depth, movement, a working room instead of a printed backdrop. Unpowered, the liquid crystals scatter the light, the glass goes opaque, and the same room is private while a story is being prepared.

The NHK World-Japan studio seen through PriWatt switchable film

What it gives a broadcast space

  • One set that switches between an open newsroom backdrop and a closed studio
  • Privacy for off-air preparation, in a room with glass walls
  • Control of daylight in a space that is lit for camera
  • A modern finish with no blinds, tracks or drapes in shot
The switchable glazing in the NHK World-Japan newsroom, clear

Installation

The New York team fitted the film into a studio already full of technology and finishes, to a broadcaster’s tolerances: the glass had to switch cleanly, look right on camera and keep doing both on a daily schedule.

The finished NHK World-Japan studio with the switchable glazing in place

Specified on this project

PriWatt PDLC switchable film

Self-adhesive film for existing glazing: clear powered, opaque unpowered.

Film and television

Studios, sets and broadcast spaces, in the application this belongs to.

Control options

Wall switch, touch panel, app or automation; a studio usually wants the last one.

A studio wall that switches

Send the glazing layout or the set drawings. PriWatt film is made in Pompano Beach, Florida, and quoted per project.