Film & Television

Control visibility on camera and behind the scenes

Film, television, and live production environments demand precise control over visibility.

From protecting sensitive content to creating dynamic visual effects, glass must adapt instantly without disrupting production.

PriWatt transforms glass into a controllable architectural surface, enabling immediate transitions between transparency and privacy while maintaining clean aesthetics and operational flexibility.

No mechanical systems. No additional assemblies. Fully integrated into set design.

From television studios to feature films and streaming platforms, PriWatt helps producers, directors, and designers control what audiences see—and when they see it.

Whether used as a functional privacy solution or a visual storytelling element, PriWatt creates more adaptable production environments.

Why Film & Broadcast Choose PriWatt

  • Control visibility during filming and broadcasts
  • Improve production flexibility
  • Enhance storytelling and audience experiences
  • Eliminate temporary and outdated solutions
  • Maintain clean architectural integration
  • Reduce set modification requirements
  • Support rapid scene transitions
  • Create memorable visual effects
  • Improve production efficiency
  • Adapt environments instantly

Designed for Modern Production Environments

Production schedules move quickly.

Sets evolve. Camera angles change. Scripts adapt.

PriWatt allows glass environments to respond instantly without interrupting filming or requiring physical modifications.

Applications include:

  • Feature films
  • Television productions
  • Streaming platforms
  • Broadcast studios
  • Newsrooms
  • Virtual production stages
  • Live events
  • Product launches

Movie Sets

Dynamic environments for cinematic storytelling.

Feature films often require spaces that transition instantly between visible and concealed environments. PriWatt enables production teams to modify scenes in real time without rebuilding sets or introducing temporary solutions. Transform a space from open to private with a single command.

  • Adapt environments instantly during filming
  • Eliminate temporary coverings and manual solutions
  • Enhance visual storytelling
  • Reduce set modification requirements
  • Change a set between takes
  • Improve production efficiency
  • Preserve design continuity
 — transparent — privacy

Television Sets

Flexible spaces for evolving productions.

Television productions demand environments that adapt quickly to changing scenes, camera angles, and production schedules. PriWatt provides immediate control over glass visibility without interrupting filming.

  • Adapt spaces for multiple scenes
  • Control visibility during active production
  • Improve production efficiency
  • Maintain consistent visual quality
  • Reduce setup and reset times
  • Eliminate visual distractions
  • Support evolving storylines
 — transparent — privacy

Broadcast Studios

Visibility control for live environments.

Live broadcast environments require immediate control over visibility between studios, production areas, and support spaces. PriWatt switches the wall between them, and adds nothing to the studio.

  • Control visibility between studio spaces
  • Enhance privacy during live broadcasts
  • Eliminate blinds and temporary coverings
  • Support flexible studio configurations
  • Improve operational efficiency
  • Maintain premium visual environments
  • Adapt instantly to changing production needs
 — transparent — privacy

Product Reveals & Brand Experiences

Transform displays into memorable experiences.

Luxury brands, automotive companies, technology firms, and event producers use PriWatt to create dramatic reveal moments that capture attention and increase audience engagement. Glass transitions instantly from private to transparent, transforming static displays into immersive experiences.

  • Create dramatic product reveals
  • Control visibility during launches and events
  • Enhance audience engagement
  • Differentiate customer experiences
  • Support experiential marketing initiatives
  • Create shareable moments
  • Increase event impact
 — transparent — privacy

Virtual Production & Interactive Sets

Adapt digital and physical environments instantly.

Modern productions increasingly blend physical environments with digital technologies.

PriWatt enhances virtual production workflows by enabling real-time visibility control without requiring physical modifications.

Applications

  • Virtual production stages
  • Interactive installations
  • Hybrid events
  • LED volume environments
  • Experiential activations

Benefits

  • Reduce physical set changes
  • Support dynamic storytelling
  • Increase production flexibility
  • Enable creative experimentation
  • Improve production efficiency

Engineered for Production Environments

Film and broadcast facilities require reliability, flexibility, and consistent performance.

PriWatt systems are designed for continuous operation in fast-paced production settings.

Key Advantages

  • Instant transition between clear and private states
  • Uniform opacity across large glass surfaces
  • Laminated safety glass configurations
  • Designed for high-frequency daily use
  • Long-term operational reliability
  • Large-format architectural capabilities
  • Low-maintenance operation
  • Runs off the existing control system

Built to Meet Strict Standards

  • UL-certified electrical components
  • SGCC-certified safety glazing
  • Manufactured and assembled in North America
  • Designed for commercial code compliance
  • Supported by technical documentation and engineering assistance

Control System Integration

PriWatt fits the way a production already works.

Available control options include:

  • Wall switches
  • Touch panels
  • Motion and occupancy sensors
  • Building automation systems
  • Nurse station controls
  • Remote control systems

Recommended PriWatt Solutions for Film & Broadcast

Modern home at dusk with PriWatt PDLC smart glass glowing across the facade

PriWatt Normal Mode Glass (PDLC)

Clear when powered and private when switched off.

Best for

  • Film sets
  • Television productions
  • Broadcast studios
  • Product reveals
Conference room wall built with PriWatt PNLC reverse-mode smart film

PriWatt Reverse Mode Glass (PNLC)

Clear by default and private only when activated.

Ideal for

  • Premium set designs
  • Luxury environments
  • Architecturally focused productions
  • Permanent studio installations
PriWatt DLC smart glass panoramic window overlooking a city skyline

PriWatt Self-Adhesive Film

Retrofit existing glass without replacement.

Ideal for

  • Temporary sets
  • Existing studios
  • Broadcast facilities
  • Renovation projects

Star Trek: Strange New Worlds

PriWatt switchable film transformed conference environments for a major energy organization, improving privacy, presentation quality, and workplace flexibility.

NHK World Japan News Studio

PriWatt switchable film helped create adaptable broadcast environments for the first U.S.-based NHK World Japan news studio.

Frequently Asked Questions

Yes. Self-adhesive switchable film enables rapid deployment and removal for temporary productions.

Yes. PriWatt transitions instantly and can integrate with custom production controls.

No. PriWatt is designed to provide consistent optical performance suitable for professional production environments.

Yes. Systems are engineered for demanding commercial applications and continuous daily use.

PDLC: Standard privacy and reveal applications; PNLC: Premium set environments; Self-adhesive film: Temporary installations and retrofits

Transform production environments with intelligent glass

Bring visibility control, production flexibility, and new creative possibilities into your next project. Request specifications, pricing, or consultation tailored to your production requirements.

Products specified for these spaces

PDLC smart film

Self-adhesive, applied to glass already in the building. Frosted unpowered, clear at a switch.

PDLC smart glass

Laminated switchable glass for new work and replacement, with the wiring designed into the edge.

Projects delivered in this sector

NHK World-Japan studio

The newsroom is the backdrop when the camera is on, and private when it is not.

Star Trek: Strange New Worlds

The chief medical officer’s office, built at CBS Stages Canada.

Blown Away, Netflix

A four-panel sliding PDLC door system with opposing sliding panels, installed and wired on site.

Stitched

Three structures lit from behind, where 94–95% haze stops being a spec and becomes the set.

Fubar, Netflix

A screen credit, and why a switchable wall reads the way it does on camera.

Ferrari Purosangue launch

PDLC glass used as a projection surface before switching transparent to reveal the Ferrari Purosangue.

Solutions built for these spaces

Rear-projection surfaces

The switched panel is a diffusing screen. The partition presents, and there is nothing to unroll.

Curved glass

The curve is in the glass and the switchable layer follows it. Made to the geometry.